Let’s work together
We believe there is a huge opportunity to improve the lives of older people by enabling organisations (private, public and third sector) to share knowledge and ideas, to collaborate on key issues and (uniquely) tap into lived experiences.
AAA is now run by EngAgeNet (The English Age Network). But its future success depends on collaboration. Members can take part in the virtual groups to inform research projects and develop policies on key issues such as pensioner poverty, later life housing, employment, social exclusion, health and care.
This will generate “bottom up” solutions, build a more connected future, break down generational barriers and give older people themselves a real voice in the decisions that affect them. Working together, we believe we can make a difference.
Critically, we aim to act as a comms hub too – creating a unique knowledge hub enabling members to share their news and views and learn from others. As well as this website, there are regular news updates now going out to hundreds of subscribers – many of whom then cascade to their groups and forums.
Since we began at the end of 2022, some 180 organisations have joined the fold along with over 35 individuals, including all of the key names in the later life third sector. But we want to work with and learn from everyone with an interest in this arena. If that sounds like you, why not become a member (it’s free!), get involved with one of our Action Groups or sign up for our newsletters. You can see our current membership here: https://theageactionalliance.org/who-we-are/
To join us, receive our newsletters or enquire about the possibility of sponsoring our work, go to: https://theageactionalliance.org/join-contact-fund-us/
Positive ageing images on this site courtesy of the Centre for Ageing Better library: https://ageing-better.org.uk/news/age-positive-image-library-launched
The Age Action Alliance is supported by
Latest News
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Experiences of racism “continue to scar and disadvantage England’s Black Caribbean people in older age”
A new report from Age UK ‘Ageing while Black: the experiences of older Black Caribbean people in England’. draws on in depth interviews with older Black Caribbean people to understand more about what it’s like to age in our country while Black.
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UK’s first National Annuity Day launched to help people secure retirement income
Pension Potential, part of Punter Southall Group, has created the UK’s first National Annuity Day, taking place on 21 October 2025.
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Only Fools and Horses star highlights help for older people in poverty
Actress Sue Holderness teamed up with Independent Age in a new video promoting their free helpline, which supports older people living in financial hardship.
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Getting more over-50s into work “could unlock £109 billion for UK economy”
Helping more people in their 50s and early 60s stay in work could deliver a significant boost to Britain’s economy, according to new analysis from ILC’s UK Better Lives Index.
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Travel the big winner at this year’s Silver Marketing Awards
While there were category wins for Stannah, CareUK and the RSPCA at this year’s Silver Marketing Awards, there was a clear story to tell about which industry is hitting the brief best when it comes to marketing to the over 50s demographic.
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The power to change lives… by improving electrical safety
Care & Repair Cymru, in partnership with Electrical Safety First, have published a new report exploring the impact that improving electrics can have on the lives of older people in Wales.
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Understanding dementia: a novel approach to cut across the generational divide
How do you help children understand about someone in their family who has dementia? A leading figure in later life housing and care has found a novel way to bridge the divide… with a detective story. Review by Tony Watts OBE
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Launch of simple device to build leg strength in the elderly – reducing frailty and preventing falls
Falls are estimated to cost the NHS more than £2.3 billion per year. Now, a simple and inexpensive exercise device is being launched which the inventors say could radically reduce those statistics.
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Ageing Better: “Up to 885,000 people deprived of accessible home opportunity due to government delay”
July 29 2025 marks three years since the previous government committed to raising accessibility standards on all new homes in the country, yet have failed to do so. New analysis reveals how many more people could be living in accessible homes, had the government raised the standards as it had promised.
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Age UK: “2.4 million digitally excluded older people at risk of being left behind”
New analysis for Age UK has found that 2.4 million (19%, nearly one in five) older people have limited use of the internet – using it less than once a month or not at all.
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London councils improving offline access to vital services – but gaps and unmet needs remain
A new report from Age UK London shows that more local authorities in the capital have made it possible for residents to access essential services without having to apply online.
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Extreme summer heat “could lead to more than 5,000 UK deaths this year”
Statistical analysis by The Centre for Ageing Better shows this summer has had more extreme temperatures and more heat health alerts than at the same time in 2022 – a year in which a high number of excess deaths from heat were recorded.
Latest blogs & comments
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Remaining economically active may be critical… but is it achieveable?
Many of us are looking to remain economically active into our 60s and 70s, and the UK urgently needs this labour and skill pool. But are employers doing enough to enable that to happen? By Richard Collinson, CEO of Retire Easy
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Six ways to look after your brain after 50
Is there anything you can do to stop getting dementia? It’s a fair question, writes Professor June Andrews.
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Breaking down age silos – the role of Employee Resource Groups
Building intergenerational understanding and collaboration can unlock empathy, innovation and resilience, writes Michèle Dennison, guest blogger at ProAge.
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NCF responds to the government’s NHS 10 Year Plan
July 2025 saw the launch of the NHS 10-year plan. Vic Rayner, CEO of The National Care Forum (NCF) – the leading association for not-for-profit social care – argues that, while welcoming the plan, “adult social care needs to be at the heart of this new world”.
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Opening new doors by sharing your home
For those who prefer to remain in their own homes but would welcome company and occasional assistance, sharing one’s home might provide a very workable solution. By Tony Watts OBE.
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Does the housing sector really listen to the voice of older people? And why does it matter?
Tony Watts OBE lead a discussion recently at a Housing LIN’s South West Leadership Set awayday on how to magnify the voices of older people. This is a precis.
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Meet Peggy: the AI concierge working for staff and residents in a later-living community
Vicky Carne, Founder of 3A-AI Ltd, on how a new voice-enabled AI chatbot can keep residents safe and independent.
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Why Age Inclusion is the future of Retail Financial Services
Big changes are underway within the financial services, caused by demographic shifts. In this blog for ProAge, Dominic John and Mark Glover set out how employers need to rise to the challenge.
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LGBTQ+ older Londoners in crisis – new report exposes hidden hardship
A new report, “Precarious Lives”, explores financial hardship among older LGBTQ+ Londoners. Here, its author Mark Sladen sets out how a lifetime of discrimination faced by older LGBTQ+ people can have a long-term impact on their financial wellbeing.
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TV’s Rose Ayling-Ellis discusses teaching ExtraCare residents BSL
The BBC’s Rose Ayling-Ellis: Old Hands, New Tricks, which recently aired was filmed at ExtraCare Trust’s Hughenden Gardens Retirement Village in High Wycombe. Making the programme not only made a big impact with the residents and the viewing public… but with Rose too.
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How a BBC Documentary sparked a Sign Language Movement in a retirement village
What started as a six-week experiment has become a heart-warming legacy of transformation at ExtraCare Trust’s Hughenden Gardens Retirement Village in High Wycombe. By Charlotte Millions.
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Extra care housing: can design help improve the health and wellbeing of older people?
Josie Dorling, an architect with Poynton Bradbury Architects, looks at how accommodation that is thoughtfully designed to promote social interaction among residents can help to combat loneliness and isolation.